How to make your posts and electronic comms stand out
HOW TO BRING YOUR ORGANISATION'S NEWSLETTERS & SOCIAL POSTS TO LIFE
Did you know that your brain processes visual information 60,000 times faster than text, and that a visual improves your memory recall by up to 400%?
In today’s over saturated digital marketplace are you sure that you are fully:
1. making your content stand out?
2. increasing engagement and getting your content read?
3. converting your hard-earned traffic into sales?
Bringing your organisation’s newsletters and social media posts/ articles to life is a regular part of the creative work of Purple Heron Communications. Recent tailored graphics include a newsletter for Flintlock and a social media article/ blog post for the Alliance of Independent Agencies.
Another great example was Action for Happiness who needed a visually-engaging solution for communicating its ‘Ten Keys To Happier Living’ campaign to a large, general public audience – as part of Mental Health Awareness Week.
The resulting content visualisation engaged over 200,000 people on A.F.H’s social media, bringing positive engagement and the direct impact of sharing their mission and ideas. Looking deeper into the stats reveals on A.F.H’s Facebook the graphic directly engaged over 8,000 users with 1,200+ likes and shares. These figures demonstrate the power and potential of visually marketing your content.
If you want to make your words live on longer and ensure your content stands out,