
Bring Data to life!
NHS Bristol Trust needed to make Patient Stories resonate with the public -not just as written reports,
but as memorable, emotionally engaging narratives.
Ralph’s expertise in visual storytelling brought these stories to life. He translated four challenging patient experiences into striking illustrations -each designed to highlight critical issues and inspire actionable improvements in inpatient care.
Can you match these patients’ words
to the relevant illustration?
"When the nurse put in an I.V. of antibiotics, she said the cannula wasn’t working very well. They would change it, but nothing was done."
"I stayed overnight in the corridor. The cannula still hadn’t been changed."
Ralph also visualises Customer Journey Maps for major brands, delivering impactful insights under strict confidentiality agreements.



